Facebook Targeting and Tumblr Tags

Facebook Targeting

Preferred audience

Add tags to describe the interests of people who are most likely to enjoy your post.  Preferred Audience uses interest tags to help prioritize Page posts in News Feed for each unique reader based on the topics that are most likely to engage them. You can add a maximum of 16 Interests

Audience restrictions

Here choose the people you'd like to reach in News Feed.  People in this group are more likely to see your post, those not will be less likely, but may still see it anyway.

Tumblr Tags

Tumblr tags are a good way to categorize content so that people can search for them

Tumblr tags are available for Advanced, PRO, Business and Enterprise users

Getting Started

Add Tags

1. Go to Post Manager and select Tumblr pages
2. Add multiple tags by providing # (not compulsory) and enter from “#tags field” separated by space or comma.
3. Enter your post and click on Publish

To view all tagged content

1. Calendar

From campaign calendar, click on Tumblr Post and you can view the tags in Post Manager

2.          Messaging

From Messaging page, you can view all tags which are added from Post Manager under Description column